LinkedIn tops 50 million Asia Pacific members

LinkedIn said it has crossed 50 million members in the Asia Pacific region, tripling the number from May 2011,when it opened its regional center in Singapore.

In 2013, the number of members in Southeast Asia alone jumped by more than half to exceed 9 million.

Currently, there are nine countries in the region having more than one million members. These include India (24+ million), Australia (5+ million), China (4+ million); Indonesia and the Philippines (2+ million each); and Japan, Singapore, Malaysia, and New Zealand (1+ million each).

“We are looking to introduce more features to deliver even more value to our members and customers,” said Hari Krishnan, managing director of LinkedIn Asia Pacific and Japan.

Since 2011, LinkedIn has also added six Asian languages to its offerings for more localized experience for members in these markets.  It also introduced several Asia-based influencers to enrich the professional knowledge on its platform, including top executives such as Tony Fernandes (Group CEO, AirAsia), David Thodey (CEO, Telstra), Kiran Mazumdar-Shaw (chairman, Biocon) and Nobuyuki Idei (CEO, Quantum Leaps).

The Top 5 companies followed by members across the region are mainly global multinationals in the tech sector. These include IBM, Hewlett-Packard, Accenture, Google, Tata Consultancy Services.

However, many home-grown companies or those with a significant market presence also have strong local followings.  These include Petronas (Malaysia), Rio Tinto (Australia), Standard Chartered Bank (Singapore), Cathay Pacific (Hong Kong) and DeNA (Japan).

In terms of industries, the Top 5 followed are IT and services, telecommunications, oil and energy, financial services, and hospitality.


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